No-fuss designs for an environmentally friendly future.

Designed in Oslo, Norway. Made for the world. We're known for our no-fuss design philosophy — removing unnecessary noise and focusing on one simple mission: to create premium down products that champion an environmentally-friendly future.

Buy a product, plant a tree.

For every product sold, we'll plant a tree for you. We've partnered up with 'One Tree Planted', a non-profit organisation dedicated to global reforestation and restoring nature and biodiversity.

No Waste Left Behind

Our hangtags are made of plantable paper, which contains 80 different flower seeds. Place our hangtags under a thin layer of soil, water it regularly and watch the flowers grow.